STURM RUGER & CO INC (RGR) Latest Filing Signal

Based on earningsVibe SuperAnalyst™ synthesis of the latest 10-K, STURM RUGER & CO INC's filing signal turned negative.

Sturm, Ruger & Company, Inc. designs, manufactures, and sells firearms primarily to domestic customers, with firearms accounting for approximately 99% of its sales in 2025. The company offers a range of rifles, pistols, revolvers, and shotguns under the "Ruger" and "Marlin" brands, alongside accessories and replacement parts. A smaller segment manufactures investment castings and metal injection molding parts, primarily for internal use. Sturm Ruger's firearms are distributed through independent wholesale distributors to the commercial sporting and law enforcement markets, with export sales representing about 5% of total firearms revenue. The company operates four manufacturing facilities across the United States, employing approximately 1,780 individuals.

Primary revenue is driven by the sale of firearms, including rifles, pistols, and revolvers, to independent wholesale distributors in the domestic commercial sporting and law enforcement markets. A secondary revenue stream comes from the sale of investment castings and metal injection molding parts.