GrabAGun Digital Holdings Inc. (PEW) Latest Filing Signal

Based on earningsVibe SuperAnalyst™ synthesis of the latest 10-K, GrabAGun Digital Holdings Inc.'s filing signal turned negative.

GrabAGun Digital Holdings Inc. is a digitally native, multi-brand eCommerce retailer specializing in firearms, ammunition, and related accessories, leveraging a tech-first approach to cater to modern consumers. The company offers an expansive selection of over 73,000 products from more than 2,000 brands, sourced through wholesale distributors and direct manufacturers. Its proprietary software, including AI-driven demand prediction and dynamic pricing, optimizes procurement and fulfillment, aiming to provide a seamless and efficient purchasing experience. Firearms are delivered to customers' chosen Federal Firearm Licensed (FFL) dealers for final transfer and background checks, with the company maintaining a network of FFLs accessible to 97% of the U.S. population. GrabAGun generated $96.4 million in net revenues for the year ended December 31, 2025, with handguns being its largest revenue contributor.

Revenue is primarily driven by the sale of firearms, which accounted for approximately 51% of total revenues in 2025, followed by long guns (33%), ammunition (6%), accessories (5%), and optics (2%).